Now Up To 230° - Heat protection

Now Next Generation is the series with exclusive Color Shield technology. Styling products that give a healthy feel and look. With brown seaweed extract, the hair is protected from external agents from the negative effects of aging. The Color Shield technology forms a protective layer on the hair that gives volume, softness, elasticity, shine and makes it easy to comb through.

Now Up To 230°

Heat spray that protects against heat from hair dryers, straighteners and other heat sources up to 230°. A protective and conditioning spray with antistatic and layer-forming properties that provides full protection. Leaves hair hydrated and shiny. Facilitates blow-drying and styling.

• Works on all hair types
• Provides total protection and reduces damage to the hair. Lightweight product with nutrition that hydrates, provides protection and extends the durability of styling
• Extends durability on light and colored hair
• Easy to use in the salon and at home. Can be combined with all products from NOW NEXT GENERATION .

✨ Read the Selective Professional brochure - NOW Next Generation here . Here you will also find inspiration and styling tips regarding which products you can combine to achieve the desired styling (beauty concept).

User instructions:

1. Spray it evenly on the length and ends at a distance of approx. 20 cm.
2. Apply to damp or dry hair before using a hair dryer or heat tool.

Sustainability index: 2

Active ingredients:

VEGETABLE PROTEINS:

multifaceted protein of vegetable origin reconstructs the damaged hair, giving strength to the hair cortex from the inside. Increases hair strength during the styling treatment with hair dryers and straightening agents, protects against high temperatures.

SILK PROTEINS : Provides hydration for a healthier appearance.

Packaging: 200 ml.

AQUA/WATER/EAU, SODIUM POLYSTYRENE SULFONATE, ALCOHOL DENAT./SD ALCOHOL 3-C, PROPYLENE GLYCOL, POLYSORBATE 20, MENTHYL NICOTINATE, BIS(C13-15 ALKOXY) PG-AMODIMETHICONE, HIMANTHALIA ELONGATA EXTRACT, ETHYLHEXYL METHOXYCINNAMATE/OCTINOXATE, HYDROLYZED VEGETABLE
PROTEIN PG-PROPYL SILANETRIOL, TOCOPHERYL ACETATE, HEXYLENE GLYCOL, PEG-40 HYDROGENATED CASTOR OIL, CAPRYLYL GLYCOL, PEG/PPG-18/18 DIMETHICONE, PERFUME/FRAGRANCE, POTASSIUM SORBATE, CITRIC ACID, TETRASODIUM GLUTAMATE DIACETATE, CAPRYLIC/CAPRIC TRIGLYCERIDE, PHENOXYETHANOL, SIMETHICONE.